VIVIEN GAY
President

Vivien Gay is a founding partner and President of The Isosceles Group, a marketing agency focusing on marketing beverages and other consumer goods to the gay and lesbian consumer on a national basis. She founded the agency based in San Francisco in early 1996. In addition, Vivien consults for several different wineries on all matters relating to sales and marketing.

Vivien was bom and raised in London and divided her time between school in London and her family's small vineyard in the southwest county of Dorset. She grew up with a strong wine influence. Her father, an avid wine collector, encouraged his precocious young daughter to choose wines off restaurant wine lists. Her mother's cousin is the well-known wine connoisseur, Harry Waugh. A wine career was therefore the natural path for Vivien to follow. However, after graduating from college in Madrid, Spain, she chose instead to enter the travel industry working for Supertravel, a London based company, and with them had the opportunity to travel the world extensively. This led to an invitation to be a member of the Sir John Barrow Commemorative Expedition sponsored by The Royal Geographical Society that in 1980 went to the Pitcairn Isles following and studying the route that the Bounty mutineers took after the mutiny on the Bounty. Her travels ultimately brought her to California where she decided to settle and go back to her wine roots.

She entered the California wine business in 1982 as a retail wine buyer in San Francisco. In 1983 she became a sales representative for Southern Wine & Spirits and was promoted to District Sales Manager before joining Callaway Vineyards where she served as both Western Regional Sales Manager and Vice-President of Sales and Marketing. In 1990 she joined St. Supèry Vineyards in Napa as Vice President of Sales and was responsible for building a lasting foundation for St. Supèry, Bonverre and Mt. Maroma. Most recently she was Vice-President of Sales and Marketing for Sonoma-Cutrer. Her extensive experience in the beverage industry and her involvement in the gay community provided the foundation for the formation of The Isosceles Group in early 1996.

She lives in San Francisco where she is an active member of the wine community. She has regularly judged at the Reno West Coast Wine Fair and, prior to that, at the San Francisco Wine Fair. She currently serves on the Board of Directors for Project Open Hand, which delivers meals to people with AIDS. In addition, she supports the Human Rights Campaign at a local and national level through the Federal Club and is a member of the San Francisco Bay Area Career Women and the Uncommon Legacy Foundation.

Vivien has been a resident of San Francisco since 1981.

GORDON ELKINS
Events Coordinator

Gordon Elkins is Executive Director of Golden Gate Youth Services, Inc., serves on the Community Outreach Committee of MAX (Men's Associated Exchange), is an Executive Committee member of the Board of Directors of The Volunteers to San Francisco General Hospital Medical Center, a member of the Program Development Committee of the San Francisco Lesbian, Gay, Bisexual and Transgender Community Center Project and a former president and board chair of The Sisters of Perpetual Indulgence, Inc.  Elkins has strong sales and marketing background from the Hotel and Incentive Travel Industries and has owned his own destination management and special events production company.